Brand, Retail and e-Commerce
Human beings act much more on emotions than on objective reasons. To engage people, adequate ways and skills are needed to create emotional experiences in which people have total control and keep their free will. Combining the real and the digital worlds, better than any other formats, Augmented Reality is the phygital media to deliver such experiences to billions of people.
This panel will feature experts in brand, retail and e-commerce who will share their use-cases, and come back on their extensive experience.